AJC Design specializes in hospitality design, residential and multi-family design projects for clients anywhere in the world. Creativity is Everything!™ is the mantra that has fueled AJC Design’s work since its inception in 2007. A vivid, unhindered imagination is at the core of every one of our compelling projects, no two which are the same. That’s why our company logo depicts a hardy walnut shell. While one half references our own passion for dreaming up one-of-a-kind designs and our dedication to making them a reality, the other is an ode to our clients, whose ideas and visions are just as integral to the design process. Built on communication, this mutual, respectful relationship is the foundation for all of AJC Design’s intricate, timeless interiors. We are energetic and honest and keep our clients well informed, involved, and comfortable, learning and laughing along the way.
Creativity is Everything!™ is integrated into all of our studio capabilities and embedded in our signature design process. Our work is customized for each project and client’s needs, so that no two projects are the same, and every project reflects creativity, imagination and original thinking.
Each client relationship starts with generating a creative vision for the project through concept design, which builds the foundation for the rest of the project. We continue our creative journey through schematic design, design development, construction documentation, and construction administration, where the project is actualized.
Creativity is Everything!™ means being able to see possibilities no one else can see, to create what nobody else has created, at a budget that works for your needs first. We infuse Creativity is Everything!™ to transform empirical knowledge into sketches, renderings, construction documents, and custom FF&E designs that reflect our client’s vision, goals, and brand, as well as the social / historical context of the project’s physical location.
Alicia Cannon, founder and principal of New York-based AJC Design, flaunts a signature style that melds dramatic, pop-inspired pieces with tailored, classic settings, fostered by her collaborations with the likes of luxury brands and urban artists.
Cannon’s vast expertise spans full-service and luxury hotels, inviting private residences, and vibrant workplaces. Consider the Hyatt Regency Greenwich, awash in coastal Connecticut charm; the Lanes, a multi-use, ground-up Long Island City residential building capped with a rooftop terrace; or the Long Island headquarters of the brand-new Opal Wealth Advisors
In 2015 Cannon was named one of Hospitality Design’s Wave of the Future honourees, the same year that she won a Stevie Award Bronze, attesting to how she infuses each of her projects with both professionalism and ingenuity, her top priority always capturing and nurturing a client’s vision. That’s why the Woman Business Enterprise-certified designer loves spending ample time getting to know every single one of them personally and embarks on a true partnership to unite functionality and rich, aesthetic details.
Recent AJC Design work includes the Sheraton Mahwah in New Jersey, which draws on the hotel’s past as the former Ford Motor headquarters; the Sheraton Wilmington South hotel, complete with soaring atrium; the lobby at the Westin Riverwalk in San Antonio that calls to mind the Spanish Colonial era; and a design competition culminating in two guestroom schemes for the Bellagio in Las Vegas that telegraph the Italian village of Bellagio in Lake Como. AJC Design has also completed the Thayer Hotel in West Point, New York, Hotel Indigo in downtown Brooklyn, and the Westport Inn in Connecticut, and is currently working on the Renaissance New York Harlem Hotel, slated to open in 2020, as well as the Thayer Resort and Spa scheduled for 2022.
Cannon is a graduate of the Pratt Institute, where she cultivated her childhood passion for transforming humdrum interior spaces into enduring, matchless designs.
It’s that time of year again. The gift shopping, the holiday parties, the socializing, and the countdown to 2022! While this season might be marked with sparkles and glitter down 5th Avenue, J.R.R. Tolkien has reminded me that, “not all that glitters is gold.”
Instead, what you may find is spray painted gold metal or perhaps a piece of broken yellow glass. Although, I love Christmas, the build up to New Years Day is equally exciting. For as long as I can remember, it’s been about reflecting carefully on the past year and carrying lessons learned into the new year (and of course a little purging).
In addition to that adage, there are three lessons I’m taking away from 2021 and this passage by Yung Pueblo. The first is to “Say No Without Feeling Bad.” I’ve learned this lesson the hard way for many years by literally feeling guilty each time I said no. Recently a client came to me with an ask that was way below a reasonable budget. At first, I contemplated it. But then I remembered that this type of residential work isn’t part of my wheelhouse, and to make it work, it would cost me an extraordinary amount of time, because it was lean. Once I realized that I was compromising my own work ethic, it was easy to make the choice without guilt.
Out of the other 11 lessons that stood out to me was “Build your own idea of success.” I’m not going to lie and say I have never compared myself to anyone else. However, life experience has taught me that my idea of success is doing what I love and continuing to do more of it by producing creative quality work at a relaxed pace. It is also marching to my own beat without any FOMO.
The final part of that passage that resonated with me the most is to,“Build with people who are open to grow.” How many times have you been in a situation where the people you are surrounded by are in a victim-mentality, complaining about all that is wrong, gossiping, and unwilling to change? That’s why I seek relationships where people have good energy, and are constantly seeking to become a better version of themselves. It’s amazing what a difference this is already making. I never realized how many meaningless, one-sided conversation I was having with people who didn’t want to grow.
It’s been a hell of a year overall and I’m sure I wouldn’t be the only one saying that. Despite the personal losses, I’m grateful to have gained and rekindled friendships, gained new projects, and embarked on risks that are truly worth their weight in gold. 2022 let’s do more of this!